Disney CEO Bob Iger announced in a conference call that the streaming service will soon feature user-generated artificial intelligence content.

Disney CEO Bob Iger said his company is talking with AI companies about allowing subscribers to create their own short-form videos on Disney+.

During an earnings call with shareholders today, Disney CEO Bob Iger said that the company’s streaming platform, Disney+, is preparing to expand with new elements—including ways for subscribers to share and create Disney-themed content with generative AI.

On November 12, 2019, the entertainment world changed with the launch of Disney+. While films and shows produced by the media conglomerate had been available to stream before, it was the first time that so much of the company's content was available in one place.

AI has been a hot-button issue in Hollywood, and now Disney is officially stepping into the conversation. During the company’s Q4 earnings call, Bob Iger revealed that Disney+ will soon incorporate artificial intelligence in new and unexpected ways,

Disney CEO Bob Iger said he's bullish on AI opportunities across the entire company, from production to office to direct-to-consumer tech.