Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general ...

In a year defined by oversaturation and shortened attention spans, the marketing campaigns that truly stood out in 2025 were ...

Talon commences a hostile takeover of Overwatch 2 in a massive marketing stunt; here's what this could mean for the hero ...

On Wednesday, Guess Inc. revealed that Ferragni will front the spring 2026 global advertising campaign, photographed by Luca ...

A political action committee with ties to Gov. JB Pritzker launched a “seven-figure” ad campaign Friday backing his two-time ...

Winn-Dixie’s new rebrand ad highlights value while playfully jabbing at Publix, sparking fresh debate over price, loyalty and ...

New year, new collections! These visuals contain endless inspiration for the season ahead.

Most marketing does not fail because the creative was weak, the media plan was off or the budget was too small. It fails long before any of that happens. Marketing fails when organizations confuse ...

As TV continues to converge with digital media, advertisers benefit the most from partners who understand both worlds. When ...

When job seekers act like consumers, your recruitment strategy needs to shift. The most qualified marketing candidates ...

GM is launching its new “This is Chevrolet” marketing campaign in Argentina, seeking to connect with potential customers ...

Justine Essien is making waves in Nigeria’s marketing scene, particularly in the demanding intersection of fintech and ...