Nothing says “Christmas is finally here!” quite like big-budget television adverts designed to leave you feeling teary-eyed, emotional, and in the mood to buy a whole bunch of stuff. Whether they ...
Three prominent global ad agencies (Magna, Zenith and GroupM) recently issued their final forecast for the ad marketplace in 2021 and a look at 2022. Forecast were provided for both the U.S. and ...
Microsoft removed more than 3 billion ads in 2021. That is nearly double the number of bad ads Microsoft took down in 2020 (1.6 billion) and almost equal to the 3.1 billion ads Google blocked in 2020.
Google blocked or removed 3.4 billion ads in 2021, according to its annual Ads Safety Report, which was released today. Google also tripled the number of account-level suspensions for advertisers in ...
Apple Search Ads usage ramps up from 17% in 2020 to 58% in 2021. The move now appears to be benefiting from Apple's privacy push in 2021. According to Apple Insider, the company's very own in-house ...
Cryptocurrency-themed advertising has been growing extremely popular on Telegram, with some ad firms reporting that crypto became the most expensive ad type on the platform in 2021. The average cost ...
Halloween's over, Bonfire Night is done and December is here, so it's now officially time to think about Christmas. If you're struggling to get into the festive spirit, we've rounded up all the best ...
As the pandemic wore on this year, Asia's creative community continued to deliver the goods despite the often difficult circumstances they had to contend with. A lot of work came to our attention, and ...
According to the Facebook and Instagram parent company Meta, advertisers will no longer be able target users based on their interest in certain "sensitive" categories. EPA/META HANDOUT Meta, the ...
Readers are likely familiar with online advertisements that make bold and often misleading claims in order to get clicks. The resulting articles usually present slideshows that require a seemingly ...
As noted yesterday in our list of the top 10 applause-worthy ads of 2021, Asia's creative community seemed to serve up more good work than bad over the last 12 months. The ratio of positive to ...
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