There are many theories on the buying behavior of individuals, and businesses are constantly analyzing them to figure out how to persuade consumers to buy their products and services. Often a customer ...

The following is, for the most part, an excerpt of a book chapter I'm working on for an APA book series: Psychologists have a long history of ignoring (e.g., Koch, 1964), not understanding (e.g., ...

As a small business owner, it's vital to establish a work culture in which your employees feel valued and acknowledged. The traditional authoritarian approach to leadership no longer yields the kind ...

Several recent writers have argued that the rejection of hypothetical constructs is one of the defining features of radical behaviorism. The present discussion argues that this claim is ill-founded ...

This is the second in my ongoing series of articles trying to provide basic lead ins to behaviorist theory. The first is here. How to Explain Behaviorism, version 2: We are Reflections of our World A ...

Adherence is a very complex issue. Numerous theories have been developed and they must be integrated into any approach to solve our healthcare problems. Only Intelligent Engagement can incorporate a ...