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On a recent afternoon, Louis Vuitton’s master perfumer Jacques Cavallier Belletrud traveled for the very first time to a Los Angeles institution: Erewhon Market. His friend and creative collaborator, ...

Louis Vuitton’s first and only fragrance launch of the year had to be a special one. So men’s creative director Pharrell Williams and master perfumer Jacques Cavallier Belletrud teamed up to create ...

Louis Vuitton has revealed its latest cologne perfumes collection with the help of multimedia artist Alex Israel. The collection of five colognes is displayed in a miniature fictional Los Angeles ...

When Louis Vuitton launches a fragrance, it tends to make an occasion of it. This year there will be just one new scent: Ambre Levant, the latest addition to the house’s perfume collection overseen by ...

The phrase ’Pacific chill,’ also the name of the latest parfum de cologne from French luxury house Louis Vuitton, is one that is open to interpretation. For master perfumer Jacques Cavallier Belletrud ...

Louis Vuitton is the world's most valuable luxury brand and is a division of LVMH. Its products include leather goods, handbags, trunks, shoes, watches, ...

Update: Louis Vuitton’s Perfume Atlas, the first book brought to life by the House’s master perfumer Jacques Cavallier-Belletrud, is here. According to its official description, the book “immerses ...