(CMO) exits, arrivals, and shake-ups that kept the advertising world on its toes. While the CMO door keeps revolving, 2026 ...

Hear directly from the world class CMOs at McDonald's, State Farm, Kraft Heinz, Hinge, and Crayola on how they survived '25 ...

And to the CMOs out there: it’s our responsibility to clearly articulate the impact embedded in both the art (systems, brand, ...

Candice Ayad is known for driving digital acquisition through strategic thinking, team leadership, and focusing on ...

AI is breaking the old playbook for brand discovery, and most B2B CMOs admit they’re not ready for what comes next. The post ...

Among conglomerates and even within categories, assigning a category to an individual company/brand can be challenging. As an example, while Ferrari is an automotive company, it’s also a luxury brand.

A computer's Basic Input Output System and Complementary Metal-Oxide Semiconductor together handle a rudimentary and essential process: they set up the computer and boot the operating system. The BIOS ...

The 2026 CMO Outlook underscores NIQ’s commitment to delivering actionable intelligence to help brands navigate a fast-evolving media and technology landscape. By integrating advanced analytics with ...

It was suggested during the early 1990’s that Charge Coupled Devices (CCDs) were slowly becoming extinct and therefore were considered as ‘technological dinosaurs’ 1. Furthermore, in 2015 the Sony ...