Jason Goldberg explains how programmatic media and omnichannel strategies help dealers engage today’s car buyers and drive ...

WASHINGTON — Beware of car dealer ads that promise to pay off the loan on your trade-in. In a first-of-its-kind case, the Federal Trade Commission targeted five car dealers in four states that ...

A few years back, this column was the front-page anchor for The Herald Times' Auto section, which contained pages of ads from local car dealers. Rows of thumbprint photos of cars for sale, their ...

SUBMITTED PHOTO Buying a new car is one of the more expensive purchases a consumer can make, but it no longer has to be an intimidating process where the consumer is fearful of getting fleeced.

A new marketing campaign in Minnesota has a warning for consumers thinking of visiting a car dealership: "Don't get screwed." What's unusual is that the message is coming from a group of dealerships.