The Big Easy is getting some seriously collectible props from Crown Royal just in time for the Super Bowl. This week the official whisky sponsor of the NFL announced a partnership with sports apparel ...

For more than 80 years, a familiar and welcome gift for the holiday season has been a purple felt pouch with a gold drawstring. What it contains is no surprise: a bottle of Crown Royal Canadian whisky ...

Driven by the spirit of generosity, the award-winning whisky teamed up with Houston icons Bun B and PURPLE BRAND co-founder Luke Cosby to debut a limited-edition collection honoring rodeo style The ...

The Official Whisky Sponsor of the NFL taps New Orleans Legends Juvenile and Mannie Fresh and more to drive generosity and pay homage to the city ahead of the Big Game More than just a game-day style ...

Those closest to Bun B, media members, and more celebrated the collaboration with an exclusive dinner to preview the garments in the days before the rodeo. The night also officially kicked off the ...