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Personalized content and targeted ads have demonstrated a substantial impact on business revenue. However, in our privacy-centric era, 75% of Americans express profound worry about their online ...

Personalization gets customers hooked, but cross the privacy line, and they’ll ghost your brand. Here's how to keep trust alive. Trust matters most. Customer trust is the foundation of successful ...

Maintaining customer data privacy is paramount for all digital marketers. Customers are vigilant about their data due to increasing data breaches, and any recklessness with customer information can be ...

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Managing PII securely in the cloud requires both technical capabilities and organizational commitment. While this "toolbox" ...

Zomato is reportedly in talks with the National Restaurant Association of India (NRAI) to share customer information ...

Let's face it - every enterprise software vendor is going to make some type of splashy generative AI announcement this year. The challenge for customers will be to determine: Which vendor is truly ...

It’s only April and 2019 is already shaping up to be a banner year for the lack of data privacy. Not a day goes by where our mortgage information, our passwords, and even our old Hotmail emails aren’t ...

The airline's customers voice their concerns and disappointment after cybercriminals release their personal data on the dark web.