How E-40 Turned His Rap Game Hustle Into A Food & Spirits Dynasty

In Forbes Talks Shop, we sit down with fascinating people to uncover the tools and rituals that power their success. This ...
EURweb

E-40/Uncle Earl Earl Hits Up 106KMEL to Talk New Beer and ‘Compton’ Like Flick (LISTEN)

*On Friday, E-40 hit up the Sana G Morning Show on 106 KMEL to make sure errybody’s pumped for the “How the West Was Won” concert. But he also and informed listeners about a few MAJOR projects he has ...
Black Enterprise

Entrepreneur-40: E-40 Launches New Tycoon Vodka

Maybe Earl Stevens should change his stage name to Entrepreneur-40 as he releases his latest product, Tycoon Vodka. According to Complex, Stevens, known as hip-hop recording artist E-40, has ...
KQED

E-40 Gets the Key to the City of Vallejo and a Street Named in His Honor

On Saturday, Vallejo Mayor Robert McConnell handed the key to the city to one of its biggest musical icons: E-40. “I didn’t even know anywhere else. I only knew 4 blocks. I was just a ghetto child. I ...
Rolling Out

E-40 inks new deal to take his Earl Stevens Wine Selections nationwide

E-40 has been in the spirits business for a few years now with his Earl Stevens Wine Selections that have been sold throughout stores in California, and now he’s about to go nationwide. The line now ...
The Columbian

Rapper E-40 discusses new album

LOS ANGELES — E-40 built a three-decade-plus career on the foundations of an unorthodox rap flow, schooling listeners with life lessons through his streetwise perspective. With a heavy dose of Bay ...
Chicago Sun-Times

Hip-hop’s E-40 celebrates new album, and cookbook with Snoop Dogg

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New York Post

Rapper E-40: I was ejected from Warriors-Kings game due to ‘racial bias’

Legendary hip-hop artist E-40, an avid Warriors supporter notably from the Bay Area, was ejected from Saturday’s first-round opener between Golden State and the Sacramento Kings. Following the ...
AllHipHop

E-40’s Sparkling Wines Were Our Drinks of the Summer

Earl Stevens Selections has a diverse portfolio of drinks including tequila, cognac, bourbon, wine and beer! As Summer officially comes to a close next week on September 22, 2022, we are summarily ...
Business Insider

Earl 'E-40' Stevens on growing a 'spirits empire' in a pandemic, investing early in Clubhouse, and how a Verzuz appearance propelled his business

Hip-hop icon and entrepreneur Earl "E-40" Stevens spoke to Insider in a wide-ranging interview tied to the signing of a national distribution deal for his spirits business. E-40 spoke at length on his ...
USA Today

Snoop Dogg teams up with rapper E-40 for 'Goon with the Spoon' cookbook

Forget about trading bars. Hip-hop legends Snoop Dogg and E-40 are dishing on their culinary essentials with a joint cookbook. Snoop Dogg has teamed up with California-born rapper Earl “E-40” Stevens ...
Hollywood Life

E-40 Shares How His ‘Independent’ Rap Spirit Helped Launch His Wine & Spirits Portfolio

In time for National Cocktail Day, E-40 tells HL how his early days as an independent rapper helped him become the spirits and wine tycoon he is today. Charismatic is one but far from the only word ...