Necessity is the mother of invention, and this mom saw a need. Sharon Choksi, a co-founder of the clothing brand Girls Will Be, first got the idea to launch a line of comfortable girls’ clothes when ...

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Sharon Choksi, a mom of two and an entrepreneur, grew so frustrated with the clothing options offered for girls that she co-founded a business, Girls Will Be, which provides empowering shirts and ...

Imagine you have twin 6-year-olds, one boy and one girl. You hit the boys’ and girls’ departments of your favorite clothing store in search of summer clothes for them. (After all, last year’s clothes ...

One 5-year-old girl is calling out a major fashion brand for its limited selection of gender-neutral clothing. Alice Jacob of Washington, D.C., was so unimpressed by the selection of girls' clothing ...