The annual search for the next real-life car to become a Hot Wheels die-cast model is back. Mattel has opened submissions for ...

Check out this hilariously over-detailed Hot Wheels hooptie. It’s packed with all the colorful cliches of a car maintained on a budget of “grandma sends me $20 every birthday.” It kind of looks like ...

Becoming a father has certainly changed me. I’m certainly glad I worked on my patience levels years before this moment, though. It’s a key ingredient in dealing with sleepless nights, teething, and ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. Gardner, Kan. — The toys many people played ...

When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...

From artists like Daniel Arsham and Kenny Scharf, to fashion labels like Kith and Moncler, to automotive presences like Ferrari and Formula 1, Mattel has been on a tear with its Hot Wheels ...