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The “hybrid versus native” debate touches on legitimate concerns of developers and business strategists alike. When evaluating these options for mobile app development, organizations are forced to ...

This article first appeared on GeeMee's blog page. In today's diverse mobile market, no single monetisation strategy fits all apps. Users vary widely in their preferences—some purchase premium ...

The advantages of developing a mobile application on a native platform are many, but they are outweighed by being limited to one platform, usually either iOS or Android, according to veteran mobile ...

So-called hybrid mobile apps are a way to finesse the debate over whether native apps, written in a given language for a specific OS, or web apps, written in HTML5, CSS and Javascript, are best. A ...

Hybrid monetisation may have emerged from the hypercasual games genre, but is now becoming the dominant business model across ...

Make no mistake: The enterprise is getting serious about developing and delivering mobile business apps. But whether the goal is to spread news, sell products, collaborate with business partners, or ...

Old hybrid mobile development is dead. Welcome to the “new hybrid” starring progressive web apps and JavaScript-driven native apps Todd Anglin is vice president of product strategy and developer ...