Everyone remember’s IGTV as Instagram’s attempt to tackle the longer-form video market. However, it didn’t go how the company planned, and this is why Instagram officially discontinued the standalone ...

YouTube has had a near monopoly on the long-form video space — until recently. Instagram’s IGTV is here and it looks like it could be a formidable competitor. IGTV is the popular social media platform ...

Instagram is ending support for its standalone app for IGTV, the company announced on Monday. Meta, Instagram’s parent company, confirmed to TechCrunch that the app will be removed from app stores in ...

Founder and President of Ideas That Evoke, an influencer and social media agency focused on the beauty, lifestyle and luxury markets. Leveling up e-commerce strategies has been the main priority for ...

Instagram is expanding shopping capabilities to Reels, its new feature for sharing short video clips, and livestreaming service IGTV, according to an announcement shared with Marketing Dive via email.

Instagram head Adam Mosseri recently said it was “no longer a photo-sharing app,” noting the company was prioritizing a shift into video amid significant competition from TikTok and YouTube. Today, ...

Instagram will now be letting creators and influencers profit and earn money from their videos on IGTV. By next week, Instagram will be showing ads before all the clips play on its IGTV. The company ...

For those who aren’t a fan of vertical video, I’m afraid it’s here to stay. Instagram’s new IGTV platform is now on the scene; designed to support its main app it allows users to upload longer video ...

Instagram has reached a global community of 1 billion users! To go along with that milestone, in June it released IGTV. The standalone video app is made for watching long-form, vertical video made by ...