Discover how KitKat’s F1 collaboration signals a shift toward experiential marketing in confectionery, opening new opportunities for innovation and youth engagement.

CEO Philipp Navratil called the segment "a distraction" as the company looks to slim down its portfolio and focus on its biggest brand opportunities.

LONDON — Nestle SA has extended its reign as the world’s most valuable food brand, securing the top spot in Brand Finance’s recently published “Food & Drink 2023” report. Analyzing factors like brand ...

Nestlé is to launch a product in Germany containing cocoa-free chocolate through a tie-up with ingredient supplier Planet A Foods. The Swiss giant's Nestlé Choco Crossies Snack Vibes product will ...

Nestlé brings the global partnership in Romania of KitKat and Formula 1, marking one of the most important brand investments in a fast-transforming category: the snack market.

Nestlé's coffee division, comprising Nescafé, Nespresso, and Starbucks, continues to thrive. The company's focus on ready-to-drink (RTD) coffee, particularly Nescafé's soluble coffee and cold coffee ...

Nestle is selling its ice cream business. This move is part of a plan to streamline operations. The company is also divesting water and vitamin assets. CEO Philipp Navratil aims to focus on core areas ...

Nestle, which is based in Vevey, Switzerland, has been in a partnership with Seattle-based Starbucks since 2018 and already distributes Starbucks-branded coffee in more than 80 markets worldwide.

Discover the up-and-coming marketing power players boosting brands with bold campaigns and visionary leadership.

Nestlé is upgrading its global SAP systems to create a shared data foundation that supports AI tools across sales and ...

Nestlé Toll House has a strong grip on the ready-to-bake cookie dough market, but it's actually not the best. It doesn't even ...