What kinds of marketing messages are effective — and what makes people believe certain political slogans more than others?

When it comes to advancing your career, persuasion is a place where ChatGPT can help. On so many levels, persuasion is the key to your professional success. Persuasion will help you to win the ...

Whether you're negotiating a pay raise, presenting ideas to your colleagues or convincing your friends to try out a new restaurant in your city, persuasion is an integral part of communication in your ...

Source: Walther, ChatGPT-4, 2025 / OpenAI In the shadowy intersection of psychology and technology, a new form of influence is emerging—one that operates with surgical precision, learning from our ...

In the ever-evolving marketing landscape, where attention spans are short and competition is fierce, one element remains timeless: persuasion. From traditional billboards to TikTok ads, the ability to ...

Persuasion is one of the most valuable skills in business, shaping outcomes in everything from investor pitches to client negotiations. Especially in creative and culture-driven industries, where ...

Information-dense’ AI responses are most persuasive but these tend to be less accurate, says security report ...

A new study has revealed that propaganda generated by AI large language models, such as GPT-3 davinci, is highly persuasive, like real propaganda from Iran or Russia. The research, conducted by Josh ...

There is a price for time spent on our phones and computers even when something appears free because the online world trades in our data and our attention. Our devices’ software is engineered around a ...

The entire study of customer behavior is dedicated to examining the factors and motives that form purchase decisions, as well as the emotional, mental, and behavioral responses and influences these ...

I'm delighted to report that Judge David Weinzweig will be guest-blogging this coming week about his new book. From the publisher's description: One reason is obvious: Legal writers rarely think about ...