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Before you make any changes, you should first determine what is working. An SEO audit tells you which pages get the most visitors, which keywords work, and where your best backlinks are located.

Search engine optimization (SEO) is the practice of designing your web pages so that your website ranks higher on search engines like Google and Bing.

Technical SEO is vital to keep your website healthy. At SMX Next, Ashley Berman Hale shows how marketers can review their site's crawl stats, rendering and indexing. No matter how great your content ...

Building a website or changing platforms involves plenty of moving parts. One crucial step is setting the site up for success in search engines. But after their new website goes live, some brands make ...