The original "Jake From State Farm" commercials from 2011 were a big hit for the insurance company, despite their simple ...

State Farm sharpens its long-running brand message in a Super Bowl LX spot built around a simple idea: having insurance isn’t the same as having State Farm. The ad stars Danny McBride and ...

Forbes contributors publish independent expert analyses and insights. Jeff Benjamin is a New York-based writer covering global pop music. State Farm Insurance used Super Bowl LX to cast a ...

Cedric Richmond called out State Farm and its leadership for refusing to do what other insurance companies are doing for ...