AI.com’s ad generated 9.1X the engagement compared to the median ad. Universal Picture’s “Minions” ad was a close second, with 9.09X the engagement compared to the median ad. (Source: EDO, based on ...
The activist sportswear brand XX-XY Athletics saw a year-old ad explode in viewership over Super Bowl weekend, leading to sales tripling compared to a normal weekend for the brand. The "real girls ...
A Super Bowl TV ad tells parents to expect “free money” from the federal government to help their children achieve their dreams. Invest America, a nonprofit advocacy group, created the 30-second ad, ...
While Bad Bunny largely avoided controversy in his Super Bowl halftime show, some of the game’s high-priced advertisements packed an overtly political punch. Interest groups often turn to the Super ...
Super Bowl 60 saw the Seattle Seahawks claim victory over the New England Patriots, but there were plenty of other winners — and losers — off the field during the game, with some brands scoring with ...
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