The price of a Wendy’s Frosty could soon fluctuate throughout the day as the chain looks to introduce Uber-like surge pricing on its menu. The practice, known as “dynamic pricing,” will begin testing ...

A day after American fast food chain Wendy’s announced plans to test dynamic pricing and AI menu features in 2025, the company clarified its plans. Wendy’s said it will not dynamically raise menu ...

The chain is speaking out after announcing new digital menu board investments. Wendy's is pushing back on reports that the restaurant chain will increase menu prices. Wendy's issued a statement ...

Wendy’s said it wants to “clarify” its plans to roll out digital menu boards that can change prices for burgers and fries throughout the day — and insisted that Uber-style “surge pricing” isn’t part ...

Wendy's is expected to roll out a dynamic pricing model similar to Uber's surge-pricing as soon as next year. "Beginning as early as 2025, we will begin testing a variety of enhanced features on these ...

Wendy's is walking back suggestions it will start surge-pricing burgers and fries. On an earnings call, the company's CEO said it would begin experimenting with "features like dynamic pricing." ...

Wendy’s says that it has no plans to increase prices during the busiest times at its restaurants. The burger chain clarified its stance on how it will approach pricing after media picked up on ...

Wendy’s menu prices may start fluctuating. CNN reports that the chain restaurant is looking to test “dynamic pricing” on its menu in 2025. The practice, also called surge pricing, is when the price of ...

Cheap prices and fast food are known to go hand in hand, but with inflation rising is fast food still affordable? Wendy's released their new 2 for $7 meal deal earlier this week. Customers can choose ...