It takes a special video game to be able to sell breakfast cereal. Only blockbuster franchises — Pac-Man, Mario, Zelda, Pokemon, Donkey Kong — have managed to mingle with milk in the world's ...

Snap, crackle, rock. Did everyone know this but me? Apparently, back in 1963 or thereabouts, The Rolling Stones composed and recorded a Rice Krispies commercial for British television. I had never ...

It isn’t easy to be the kind of visionary breakfast cereal company that, Frankenstein-like, dares to sell morning meals to the public by associating them with famous creatures usually depicted in ...