A creative brief is like a road map. A good brief leads to imaginative and persuasive ads. And gets you there quickly. A bad brief starts you off in the wrong direction. So you have to stop, figure ...
Aimed at aspiring designers and illustrators with less than a year’s industry experience, the brief pays homage to the publisher’s founding design principles To celebrate 90 years of Penguin, the ...
Director Farah Khan revealed a humorous anecdote about the iconic 'Dard-E-Disco' song from 'Om Shanti Om'. She playfully challenged lyricist Javed Akhtar to write like Gulzar, and he delivered the ...
AYANEO recently made moves toward more affordable devices, but the Pocket VERT is very much a return to the brand’s luxury ...
In a small and brief gathering on a chilly November morning, Westerly Hospital staff took part in writing another page of the ...
The latest battleground between the two is in the three-row family SUV space between the just launched 2027 Kia Telluride and the Hyundai Palisade. We’ve already spent loads of time in the 2026 ...
Whereas the promise of in-game NFTs and companies throwing the word ‘metaverse’ around like confetti at a wedding appear to ...
To admire is a form of exposure. The moment we declare our fascination, we disclose the private coordinates of taste and longing: what we find desirable, what we forgive, what we wish to be.
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'Just write like Gulzar': Farah Khan on the 'Dard-E-Disco' brief that beat Javed Akhtar's procrastination
'Om Shanti Om' director Farah Khan recently shared a hilarious behind-the-scenes story about the hit song 'Dard-E-Disco'. While the 2007 film’s soundtrack is legendary, the famous Shah Rukh Khan track ...
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The Year by Design: A Blueprint for Turning Vision into Victory
With the new year right around the corner, it’s the perfect time to reflect on what you truly desire and set the stage for ...
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