Australia’s insurance sector is showing renewed strength and confidence, with total advertising spend across insurance brands increasing 4.7 per cent year-on-year, according to new data from Nielsen ...
Even as President Donald Trump directed the FDA in early September to begin cracking down on direct-to-consumer pharmaceutical advertising, spending on TV drug ads still ratcheted up compared to the ...
FIRST ON FOX: Shortly after announcing a strategy to go after deceptive direct-to-consumer advertising by the pharmaceutical industry, Robert F. Kennedy Jr. and the Department of Health and Human ...
NEW YORK--(BUSINESS WIRE)--XR, the leading platform for managing advertising operations, today announced a direct API integration with Amazon Ads’ Amazon DSP, enabling customers to execute ...
The platform, owned by Shanghai-based PDD Holdings Inc. (NASDAQ:PDD), restored fully managed shipments in July after suspending the service in May amid escalating trade tensions. Multiple Temu ...
Right, then. Budget Direct's back with another instalment of their ‘Insurance Solved’ saga, and this time, it's all about the mysterious case of the vanishing quote-seeker. The premise of the spot, ...
This story was originally published on BioPharma Dive. To receive daily news and insights, subscribe to our free daily BioPharma Dive newsletter. Available cell therapies for cancer aren’t easy ...
Always include an offer, since 92% of U.S. consumers actively search for them. Focus on the marketing channels that grab attention for the longest periods of time. Personalize your advertisements for ...
With its streaming service set to launch later this year, the sports media giant is debuting a new brand effort during the NBA Finals. By Alex Weprin Senior Editor The sports giant will debut a new ...
Female athletes sent fiery messages to Nike amid the push for fairness in women’s sports and the elimination of biological males competing against them in different levels of competition. An XX-XY ...
On Tuesday, ESPN will debut its new direct-to-consumer streaming service during Disney’s Upfront. The platform, aptly dubbed ESPN, will offer consumers the company’s flagship linear networks as part ...
LG Ad Solutions Extends Programmatic Buying Opportunities on LG Channels via Amazon Publisher Direct
LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, announced a new integration with Amazon Publisher Services (APS) that enables marketers to access expanded ...
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