Nike launches Blue Ribbon Elite NIL program at LSU with 10 Tiger athletes. Four Lane Kiffin assistants return to Ole Miss.

Athletic apparel giant Nike has a significant toehold in the world of collegiate sports. It's a situation that doesn't seem to be going anywhere soon, with an e

Nike and LSU are extending their five-decade partnership, introducing a new era of athlete-centered innovation and collaboration to Baton Rouge, with Southern Nevada product Kailin Chio representing gymnastics.