Video can certainly expand a publisher’s reach. However, its strategic value depends on what develops from that exposure: repeat demand for its ...
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Every publisher strategy deck now has a slide on diversification, and the reasoning is sound. Google referrals are shrinking, so publishers are building ...
Media companies face a difficult growth equation. Expanding content and audience reach does not necessarily translate into stronger financial returns, ...
Publishers are accustomed to hearing bad news about trust in journalism. But Gallup's latest findings offer a glimmer of improvement: 33% of Americans now ...
Building a sustainable publishing business requires more than audience growth. New research highlights why revenue diversification, operating capacity, and the full cost of publishing matter. Early ...
In 1982, General Motors closed its assembly plant in Fremont, California. The workforce there had a reputation that the man who ran the UAW’s western region later called “well earned”: chronic ...
This week's digital media industry must-read news stories curated by DCN, the only trade association that exclusively serves media companies. Here are some of the best media stories our team has read ...
AI expands the content supply while making discovery harder. Media companies need to help audiences find relevant work and build experiences that bring them back. Generative AI can reduce production ...
For publishers, it has long seemed obvious that when AI answers a user’s question directly, there is less reason to click through to the source. Over the past year, research has repeatedly confirmed ...
Podcast powerhouse Goalhanger attracted more than 1.8 billion views and streams across its audio, video and social content in 2025. More than 250,000 people also pay for membership clubs attached to ...
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