Unilever is embedding designers within brand teams and using AI-supported semiotics to identify relevant visual cues, refine ...
LePub New York has appointed Shannon Nunn as CEO, effective November 17. Based in New York City, he will lead the agency’s ...
Now in its second year, the initiative encourages women to schedule their mammograms and share their appointment dates to ...
The appointment supports Belize's ambition to strengthen its position as a sustainable travel destination, highlighting the ...
The agency will use creative, culturally relevant storytelling to communicate the brand's heritage and contemporary product ...
Its report, Becoming Uninfluenced, reveals that 62 percent of respondents consider being difficult to influence more aspirational than being an influencer, signalling a shift in how people perceive ...
Originally launched in 2017 as an AI platform connecting Publicis Groupe's employees, knowledge and capabilities, Marcel has evolved into a core component of the group's AI-powered marketing model.
Marketing Studio combines market insights from Zappi with Picsart’s creative tools and advertising capabilities.
The study found that 72 percent of teams are the same size or smaller than they were two years ago, while 70 percent of marketers report working to shorter timelines.
Kunal Chakravarty, recently appointed Head of New Business & Marketing, ANZ, at Havas Media Network, discusses building ...
The shift highlights a growing divide between technology platforms that monetize audience attention and traditional brands ...
Fold7Design, part of Fold7, has led the brand relaunch, developing a retail concept designed to reflect how younger consumers ...