Launched at FICCI FRAMES 2026, the book covers Bigg Boss, Laughter Chefs, Roadies, Khatron Ke Khiladi, Splitsvilla, Hustle ...

The decision follows a 2026 World Cup campaign that generated business growth but failed to meet McDonald’s expectations, ...

CEO Jurgen Bailom explains how veg menus and Bollywood entertainment are helping Cordelia tap affluent Indian families, ...

How menu localisation, value pricing and a franchise-led expansion helped KFC navigate India’s diverse food preferences and ...

At afaqs! BankFin 360, Visa’s Gaurav Ramdev discusses building salience for an invisible product, personalising card ...

Eight in 10 respondents say concert-going is a regular part of their lives, while 72% discover new artists at live shows.

Walplast Products has elevated Rohit Chakraborty to vice president- business head, gypsum plaster, gypsum board and construction chemicals.

GTPL Hathway has started publishing TV viewership data collected from more than 10,000 return path data (RPD)-enabled set-top ...

The range has four waffle sandwiches with brownie, cheesecake and chocolate chips in the base, paired with spreads, toppings ...

One digital screen, one passing glance and an unplanned purchase. As the festive spending window peaks, place-based DOOH can ...

Previously, he was working with The Himalaya Drug Company as category marketing lead - haircare, oralcare & bodycare – Middle ...

Prime Video has added Sony LIV as an add-on subscription in India, allowing customers to access the streaming service's movies, shows and live sports through the Prime Video platform. Sony LIV is ...