ICFC has welcomed TRAI’s efforts to establish a regulatory framework for the evolving ALTD ecosystem, while indicating that ...

After a distinguished career, Ghulam Jilani retires from LiveMint, where he reported on key political events. He hints at ...

India's draft BS-VII emission standards aim to regulate brake dust, tyre wear, and EV battery durability, marking a ...

The article explores the current landscape of engagement optimization across various media platforms, questioning who truly benefits from these strategies. It ...

Mankind Pharma reported a 37.7% year-on-year (YoY) increase in consolidated profit after tax (PAT) to ₹716 crore in Q2 FY27, ...

Cheil India welcomes Geetika Chadha as Associate VP for Social & Influencer Marketing, enhancing Samsung's brand storytelling ...

Veteran advertising professional Prathap Suthan has been inducted as the first member of the Hall of Fame by the Advertising ...

A coalition of 21 publishers, including NDTV and Network18, has filed a Supreme Court challenge against India's privacy law, ...

Recent and highly calculated digital debuts by Saif Ali Khan, alongside the proven trajectories of Zeenat Aman and Aditya Roy ...

CFOs are now part of CMO discussions, enhancing budget planning and ensuring marketing investments yield returns. This ...

As IPOs find their way into creator feeds, the growing overlap between influencer marketing and financial communication ...