Adidas will promote Liverpool to its ‘Elite’ tier of clubs, meaning fans will get a stream of unique kits and merchandise ...

Liverpool’s latest deal is expected to be worth a similar amount to their nearest rivals who include Manchester City and ...

Liverpool will be one of only a handful of sides who will get the Adidas Trefoil logo on their third kit next season.

Lucrative Adidas Partnership Set to Boost Liverpool’s Global StandingLiverpool have secured a significantly enhanced kit deal ...

Liverpool have announced a new multi-year kit deal with Adidas. The sportswear giant will take over when Nike’s five-year contract expires this summer. Liverpool were previously with Adidas from 1985 ...

The Reds have capitalised on relationships with high-profile figures such as basketball legend and Fenway Sports Group ...

A Historic Return to AnfieldLiverpool Football Club has officially announced a landmark partnership with Adidas, bringing the iconic three stripes back to Anfield ...

Liverpool and Adidas partnered together through some of the club’s most successful eras and memorable trophy lifts, first ...

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking ...

Liverpool’s deal with Adidas represents a major financial upgrade. The club’s current agreement with Nike provides a base fee ...

Liverpool could earn more than £100million a year from their new sponsorship deal with Adidas, sources have told Football ...

Tellingly, Liverpool’s kit and merchandise revenue is up 128% over the decade, a period when the club won the Premier League ...