Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

Comedian John Crist discusses the uproar over the recent ad Sydney Sweeney appeared in for American Eagle on 'The Will Cain ...

The week spanning from August 3 to August 9 took the biggest hit, according to the report, which said foot traffic dropped 9 ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

American Eagle sparked a firestorm online late last month when the clothing company released a commercial featuring Sweeney, ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Fast-forward four decades, and Sydney Sweeney is pulling the same trick—but with a fresh twist. Her American Eagle ads—which ...

Singer Ash Ruder explained her viral "Blue Genes" song about family struggles has no connection to American Eagle's ...

American Eagle Outfitters Inc. (NYSE:AEO) shares have climbed 16.26% since launching its Sydney Sweeney advertising campaign on July 23, despite new data showing accelerating declines in foot traffic ...

American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a ...

Sydney Sweeney’s controversial ‘Great Jeans’ advertising campaign led to a bump in American Eagles stock and a rise in website traffic, but it has had a negligible impact on demand for the company’s ...

Admittedly, the stock price's recent surge of approximately 25% might induce more investors to buy this stock. Nonetheless, ...