CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on ...

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

Starbucks is closing all 96 Pick Up–only stores by 2026, shifting to more traditional cafés with added seating and a cozy ...

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.

Starbucks now has an office in Newport Beach, California, a short drive from the CEO's house.

Starbucks CEO Brian Niccol joins CNBC's 'Squawk on the Street' to discuss the company's recent quarter, details on its ...

The coffee chain announced it is doing away with its pick-up only store model in 2026. Here are the locations in Texas.

CEO Brian Niccol announces Starbucks will sunset mobile order pickup-only locations next year as part of his "Back to ...

Starbucks CEO Brian Niccol says his company will rebound from lackluster earnings with its “green apron service” plan. Here’s ...

Starbucks will be "sunsetting" its pickup-only store model next year, CEO Brian Niccol announced. What's the impact in Oregon ...

Former Chipotle CEO Brian Niccol is now officially chief executive of Starbucks. He's tasked with turning around the coffee giant, which has seen same-store sales shrink over the last two quarters.

Starbucks CEO Brian Niccol on Friday said his goal is for customers to get a cup of coffee in less than 30 seconds within the next five years. “You’re going to have an experience where when ...