Brough Brothers” CEO Victor Yarbrough tells CNN’s Pamela Brown that Canada’s retaliatory measure of pulling American liquor, wine and spirts off shelves has been “damaging” and estimates he could lose $250,

Now, Europe’s infatuation with Kentucky bourbon and other U.S. spirits is threatened by the potential 50% tariff — double the previous levy — that would inflict “irreparable harm to distillers large and small,” said Chris Swonger, the council’s CEO.

Distilleries in the heart of America's bourbon industry are finding themselves in the crosshairs of a brewing trade war between the U.S. and Canada.

Most provinces in Canada have now pulled American liquor from store shelves in response to President Trump’s new trade policies. NBC News’ Maggie Vespa visited two distilleries in Louisville that have taken a financial hit as a result.

The iconic Kentucky bourbon industry, a major contributor to the state’s economy, is now facing significant losses due to escalating trade tensions between the United States and Canada. In response to tariffs imposed by the Trump administration,