Bandai Namco differentiates itself from peers with the in-house cross-media strategy, focusing on maximizing the value of its intellectual properties, or IPs, by promoting them through games, ...

Something exciting on Tuesday night for Los Angeles Dodgers fans! Sanrio had teamed up with the organization for a Hello ...

Sanrio and Allone Switch 2 cases with Hello Kitty, Cinnamoroll, Kuromi, My Melody, Pochacco, or Pompompurin are coming.

Sanrio's newest Hello Kitty product is a colorfully artistic Hello Kitty tarot card deck, complete with a full set of Major ...

Hello Kitty is one of the most famous mascot characters in the world, yet Sanrio also has several other beloved mascot ...

Screenwriter Shuko Nemoto shares her process behind Netflix's 'My Melody & Kuromi' and how she brought emotional depth to ...

The next McDonald's Happy Meal collaboration comes to the U.S. in August, pairing Hello Kitty with the Teenage Mutant Ninja ...

Sanrio, the Japanese “emotional commerce” firm which owns Hello Kitty, has been diversifying. My Melody, a cheery white bunny ...

Lofi Girl—whose perpetual studying animation accompanies a long-running YouTube stream titled "lofi hip hop radio - beats to ...

The Monchhichi Gingham Plushie Keychain is designed to coordinate with the Sanrio Hello Kitty Gingham Plushie Keychain, ...

The Build-a-Bear Sanrio collection now includes a Hangyodon stuffed animal that comes with a Sayuri octopus plush.