Britons’ digital consumption continues to accelerate, with new Ofcom figures showing YouTube remains the dominant attention ...
Tencent Holdings has withdrawn from Paramount Skydance Corp’s pursuit of Warner Bros Discovery, stepping back from its ...
Purchase intent: The campaign was commercially successful, with intent to purchase increasing 23 points to reach 41% among ...
Shinka is currently pursuing SOC 2 Type II certification, which will demonstrate the effectiveness of security controls over ...
Brian Gleason, Seedtag CEO, delves into the world of contextual advertising. He explains how neuro-contextual ads are lifting ...
Adelaide, the leader in measurement and optimisation of attention metrics, announces the selection of GDB as its preferred ...
Commercial opportunities don’t get bigger than this. Even audiences who aren’t interested in the World Cup will be defined, ...
In today’s Digest, we discuss Netflix acquiring Warner Bros Discovery, X being hit with a €120m EU penalty, and the UK eyeing ...
In today’s Digest, we cover Paramount’s late bid for Warner, Meta securing a series of AI content deals, and China’s ...
In today’s Digest, we cover Google denying a 2026 ads plan for Gemini, the EU probing Google’s AI search summaries, and Uber ...
In today’s Digest, we cover Paramount’s late bid for Warner; Meta securing a series of AI content deals, and China’s ...
"This study shows who is actually listening, where spending and consumption diverge, and how to best protect your brand ...
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