Google is testing a “Visit site” label on sponsored ads, featuring blue text on a white background with a border. Clicking the label takes users to the same website as the ad title.

Mythos 5’s answers about safety did not reliably predict its actions in new UK AI Security Institute tests. The October 23 findings compare separate runs: the model often judged an attack harmful when ...

New PMax campaigns will enable website image extraction by default from December 4, even if you previously switched that option off for the account. Existing Performance Max campaigns will keep their ...

Google has clarified why it recommends hyphens rather than underscores in URLs: hyphens mark word boundaries, while underscores have historically kept concepts together. For site owners, the change ...

Google is testing a larger, bold blue link with a favicon and URL for websites in AI Mode, a format that looks much like a regular SERP result. An SEO professional and SERP analyst with over five ...

Google is testing a new AI Mode header that displays only the AI Mode and All tabs, moving other search tabs into a dropdown menu under All. An SEO professional and SERP analyst with over five years ...

OpenAI has expanded ChatGPT ads to 26 more countries, bringing the total to 89. Its October 21 announcement also says more than 100,000 advertisers have run campaigns since the service launched. The ...

Google has revised its Search sharing guide to include the existing Search generative AI control and more ways to restrict search previews. The October 21 update brings those options alongside ...

More than 10 million people in the US and Canada have set up a Muse AI agent, Mark Zuckerberg said during Meta’s October 21 earnings call, about six weeks after launch. Zuckerberg put daily use at ...

Sensor Tower estimates 10.2 million Muse US downloads in 40 days, TechCrunch reports. ChatGPT reached 3.7 million US downloads over its own first 40 days, according to the Sensor Tower figures ...

The planner and score are rolling out through October; three budget objectives remain in beta. Reddit adds campaign forecasts and an optimization score to its advertising tools. The features, ...

An early shopping test sheds light on product discovery, while Meta’s checkout design shows how customers approve the order. Meta’s Muse checks a shopper’s saved preferences, searches retailer ...